When they are lying, bosses avoid the word “I”, opting instead for the third person. They use fewer “hesitation words”, such as “um” and “er”, suggesting that they may have been coached in their deception. As with Mr Skilling’s “asshole”, more frequent use of swear words indicates deception.

From an Economist piece on a study analyzing nearly 30,000 conference calls by U.S. CEOs and CFOs, “Detecting Deceptive Discussions in Conference Calls” 

Notes

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